2021

Sowing The Seed is a community project based in County Leitrim based around the traditions associated with straw.
I designed this logo for them, inspired by the strawboy tradition- the two characters are dressed in the traditional straw-people outfits and are playing traditional Irish music. I created lettering to spell out the logo depicting the various stages of the straw – freshly harvested, dried, and then varnished, referencing the traditional straw ornaments created with knotted and plaited dried straw. I’ve included a few of the sketches so you can see how I worked it out.